The Global Development of technologies has paved a way for a new type of organizational structure which is an independent and free form that has a start-up culture. Start-up can be coined as a result of unconventional thinking, innovation, and originality. Is Product as a service a gift to this start-up culture?

But What is a Start-up?

It can be any business that is developing a minimal viable product or that already operates in a market and satisfies the following criteria:

produces a blue ocean in the sector
has a larger entrepreneurial risk in establishing itself in a market,

The European Association of Business Angels (EBAN) estimates that there are 150 million enterprises in existence today that were founded by about 300 million people. About 50 million new projects are started each year (137,000 per day).

With such a huge number of new ventures founded every year, successful ventures are only a few! The fact is that 90% of start-ups end up in failure.

Why does a start-up Fail?

You always fail, by not knowing the reason that pushes you to failure. A kid fails by not securing a minimum of 35% in an exam. By knowing the reasons the kid can prepare to secure above 35% and escape from failure right? But what is the parameter of failure in a start-up?

Let me explain, I am streamlining the reasons for a start-up failure for a few:

Product development for a non-existent market. Less demand for the product.
Flaws in the Cash flow method, Revenue model do not fit in.
Not delegating the task and not meeting production deadlines
No proper employee recruitment module, and no value proposition for employees, hence the delegation of tasks is limited.
Inefficiency to adapt to market changes.
Product development to reach the end user cycle is taking too much time.
Most of the failed start-ups fall behind in technology!

Fun fact: Though most of the failed ventures lag in technology

“80% of startups are established in the Technology sector”

Escape the failure with First Floor Product as a Service

What is Product as a Service(Paas)? How can you escape failure with our help?

For explaining all this, let me introduce you to the cycle of service/product development in a start-up

Ideation
Concept development
Prototype
MVP
Market
Growth/Failure

In the entire cycle of your start-up journey, Website and application development plays a vital role. You need not be a start-up based on software/technology for our tech partnership. Technology is an essential part of every industry.

For an instance, Indian Express, a client of First Floor is a leading newspaper in India. They are in the Media and printing industry, but they are technically advanced with a website that bears the load of 39 million viewers monthly.

So a media and printing industry, a textile or retail industry or any other industry for that matter needs technology and a technical partner who keeps their technical needs satisfied.

First Floor Services as Paas is your entire technical need of yours. We not only provide development assistance but handle the entire scenario of its maintenance, safety, and cloud management too. As a Paas company, these are the services we provide for our technical partners.

How our PaaS eventually pass a Success to your start-up

If a technical partnership is done right, it can help your business grow into the company of your dreams!

Even though a technical partnership typically focuses on technology, it’s crucial to keep in mind why two collaborations can prove it can be beyond that.

For instance, if your company wants to raise brand awareness, a new app that is available in all the major app stores can:

increase your brand awareness
Obtain multiple clients to your website
Provide new channels for promotion and referrals

Our Technical partnership doesn’t end with technology. Our relationship can be beyond technology,

Strategy

With our technical partnership, we will be your strategic partner. Let’s team up and work together to benefit both of us.

This might entail continuing to collaborate on:

Growth strategies
product development
supply chain
Investments
Licensing
volunteer work

Affiliates

A new technology solution can also be promoted through affiliate relationships. It can be made simple for you to honestly share by combining the strength of both companies’ affiliate networks.

new testimonials
product demonstrations
Features highlights

This may accelerate the rate at which users add your new app. Additionally, it increases the likelihood that people will talk about your most recent release

Joint Marketing:

Another common outgrowth of a strong technical partnership is co-marketing. For both parties, marketing alliances can promote lead generation, brand awareness, and product uptake.

The following are just a handful of the numerous options you have for marketing with us as your IT partner:

Co-branding
Content promotion
Sponsorships
product promotion

Why our Tech partnership is unique and value-added PaaS

Systematic way of collaboration

First Floor has a structured collaboration process. We organize a communication channel that will pave the easiest way for communication for both of us. We will learn about your skills and resource gaps to know you better. By using this data, we will allocate our project resources most effectively and develop repeatable procedures that can be used for all projects and collaborations.

Flexibility:

The first floor is flexible for your demands not contradict our earlier point. Though everything is channelized and systematic we follow your request for a sudden change in the load and requirement. We are up for all your sudden scaling challenges too.

Planning:

First Floor as an agency partner is all set to help you at the planning stage of your product too. Our creative expertise in design and development can be of great resource to your organization’s success.

Project Governance

At the early stage of our partnership, we will figure out clear-cut guidance for organization, structure, decision-making hierarchy, and communication process. This will be our project execution guidance.

A Central Resource Repository

During co-development, as both team members access project information (specifications, plans, roadmaps, etc.), these documents are controlled and carefully handled. To ensure that everyone is on the same page, one source is created and used by all parties.

Complete transparency

The first Floor assures full transparency. This not only gets us closer to their intended outcome but also avoids the need for significant adjustments once you realize you’ve strayed too far from the original plan or that your fancy new website design won’t function with the CMS your technology partner selected.

With many live examples of successful Tech partnerships, PaaS is proven to be a beneficial deal for both the parties involved, if executed correctly.

Choose the right technology partner who can cater to all your technology needs and be a proven asset for your future scaling and development.

To all the dreaming Entrepreneurs, First Floor Paas is the first gift you deserve for your successful venture.

Product as a Service- A key for start-up success